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Cut Through the Clutter: The Art of Business Writing (part 3)
In this article series we’re covering better writing and how you get your customers glued to their screen while they devour your...
Eric M. Rodriguez
Sep 27, 20242 min read


PART 2: The Art of business Writing
Continuing on the art of writing, and how can you make sure that you sell more by writing better. It is very important that we dive more...
Eric M. Rodriguez
Sep 20, 20243 min read


The art of Business Writing
How to make more sales by writing? Writing is a great way to get attention. It is an easy way to show others that you are a master at...
Eric M. Rodriguez
Sep 15, 20243 min read


Avoid this number in business at all costs
Marketing and business are great, especially when you know everything is working as it should and you’re starting to make more money. ...
Eric M. Rodriguez
Sep 8, 20242 min read


The one detail you must succeed in, if you really want to have a business future: TOP awareness
You might be wondering now what does TOP awareness mean? Well… Think of watches, does any particular brand come to mind? Same with cars,...
Eric M. Rodriguez
Aug 31, 20243 min read


They are not spying on you, it's just retargeting and here is how to do it...
Have you ever had the feeling you are seeing the same ad over and over again? Or probably you have seen different ads of the same...
Eric M. Rodriguez
Aug 24, 20242 min read


The Underrated Superpower of Reputation
One of the most powerful elements you can use to level up your business and your sales, is doing something that forces others to remember...
Eric M. Rodriguez
Jul 26, 20242 min read


The mistake that every business makes on Facebook ads
The biggest problem that people face when trying to advertise on Facebook is that it is extremely complicated and confusing. Which is...
Eric M. Rodriguez
Jul 19, 20242 min read


Use this 5-minute solution to force people to see your ad
Marketing follows the same principles as anything else in life. And in life, to make a good impression, you need to look and act...
Eric M. Rodriguez
Jul 14, 20242 min read


The only selling method that actually works
One of the most important tenets of business comes in handy with the famous sale saying: “Sell me this pen.” Now let me explain the...
Eric M. Rodriguez
Jul 12, 20242 min read


Master these 3 core elements of marketing to double the profit from your ads today
Just like anything good in life, like selling or cooking. Good Marketing also focuses on some main objectives. If you include these three...
Eric M. Rodriguez
Jul 7, 20242 min read


The secret to making your audience say “YES” to your offers
When looking at marketing, many times I see good products, but NO sales… This is not because the products are bad, quite the contrary,...
Eric M. Rodriguez
Jul 5, 20242 min read


One step at a time
I often see a ton of ads and immediately spot why they are not getting money in the business, why? Because they are trying to jump...
Eric M. Rodriguez
Jun 28, 20241 min read


Always be a Smooth Operator
There are two things that successful offers have in common. One, they bring money into the business. Two, they seem to give too much and...
Eric M. Rodriguez
Jun 23, 20241 min read


Become a Marketing Wizard in less than a minute by using this formula
To a degree, prospects to a business are like little kids to their parents. They need an incentive in order to do something that you...
Eric M. Rodriguez
Jun 15, 20242 min read


Laughs don’t give you money
Business owners, in the intent of trying to sell, they will consider humor as a great way to get attention and sell more. Not realizing...
Eric M. Rodriguez
Jun 8, 20241 min read


Make your audience the right fit for you
If there is one thing we can be absolutely sure of, is that you will never get people to buy your product, if you don’t sell to those who...
Eric M. Rodriguez
Jun 6, 20242 min read


The Infallible “BAR” Test
Recently I came across with a technique that will allow you to create offers and present them in the most realistic and legit way...
Eric M. Rodriguez
Jun 1, 20242 min read


NEVER sell on price
As a business owner you probably already know about the importance of branding, why it is necessary, and how to do it. However, always...
Eric M. Rodriguez
May 25, 20242 min read


First thing you want to check if you have a business...
It is very often that people come up with different and great ideas for starting a business. However, most of these ideas never end up...
Eric M. Rodriguez
May 19, 20241 min read
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